2027 U.S. Trade Show and Convention Calendar, by Industry
The biggest U.S. trade shows and conventions in 2027: dates, cities and venues, who attends, attendance and NAICS industry codes, plus which shows skip 2027.
By Brandly Team
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The biggest U.S. trade shows in 2027 start with CES (Jan 6 to 9, Las Vegas) and end with SEMA (Nov 2 to 5, Las Vegas) and RE+ (Nov 15 to 18, Las Vegas). Below, you’ll find dates, cities, venues, who attends and approximate attendance for 26 major shows, grouped by industry with NAICS codes. IMTS, ConExpo-Con/Agg, MODEX and PACK EXPO International skip 2027. Dates were checked against organizer sites on November 9, 2026. Always confirm before you book travel.
Whether you’re exhibiting, walking the floor or sending a sales team, the year’s big trade shows are worth planning around early. This calendar lists the major U.S. shows in 2027, sorted by month and by industry, with what you need to plan a trip.
For what to print and when to order it, see our trade show printing checklist.
2027 trade shows by month
| Dates (2027) | Show | City | Industry |
|---|---|---|---|
| Jan 6 to 9 | CES | Las Vegas | Consumer technology |
| Jan 10 to 12 | NRF: Retail’s Big Show | New York | Retail |
| Jan 19 to 21 | World of Concrete | Las Vegas | Concrete and masonry construction |
| Jan 24 to 28 | Las Vegas Market (winter) | Las Vegas | Furniture, home decor and gift |
| Jan 25 to 27 | AHR Expo | Chicago | HVACR |
| Jan 26 to 28 | IPPE | Atlanta | Poultry, meat and feed |
| Feb 2 to 4 | IBS (International Builders’ Show) | Las Vegas | Home building |
| Feb 18 to 20 | NADA Show | Orlando | Auto dealers |
| Mar 3 to 5 | Natural Products Expo West | Anaheim | Natural and organic products |
| Apr 4 to 7 | NAB Show | Las Vegas | Broadcast and media |
| Apr 5 to 8 | HIMSS Global Health Conference | Chicago | Health IT |
| Apr 5 to 8 | RSAC Conference | San Francisco | Cybersecurity |
| Apr 5 to 9 | ISC West | Las Vegas | Physical security |
| Apr 19 to 21 | ProMat | Chicago | Material handling and supply chain |
| May 3 to 5 | OTC (Offshore Technology Conference) | Houston | Offshore energy |
| May 22 to 25 | National Restaurant Association Show | Chicago | Foodservice |
| May 24 to 26 | ICSC Las Vegas | Las Vegas | Retail real estate |
| Jun 27 to 30 | SHRM HR-X Live! | Chicago | Human resources |
| Jul 13 to 15 | Cosmoprof North America | Las Vegas | Beauty |
| Sep 13 to 16 | FABTECH | Chicago | Metal fabrication |
| Sep 21 to 23 | Dreamforce | San Francisco | Enterprise software |
| Sep 27 to 29 | PACK EXPO Las Vegas | Las Vegas | Packaging and processing |
| Oct 5 to 8 | NACS Show | Atlanta | Convenience retail |
| Oct 13 to 15 | IFMA World Workplace | Kansas City | Facility management |
| Nov 2 to 5 | SEMA Show | Las Vegas | Automotive aftermarket |
| Nov 15 to 18 | RE+ | Las Vegas | Solar and clean energy |
Dates are for the show as a whole. Many shows run education sessions or meetings a day or two before the exhibit hall opens, as noted below.
2027 trade shows by industry
Attendance and exhibitor numbers are from each show’s most recent edition, as reported by the organizer or trade press, and are rounded. NAICS codes are our best match for who attends.
Technology and software
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| CES | Jan 6 to 9 · Las Vegas Convention Center, Venetian Expo and other venues | 334 Computer and Electronic Product Manufacturing | About 148,000 attendees, 4,100+ exhibitors (2026) | Tech executives, retailers, media |
| RSAC Conference | Apr 5 to 8 · Moscone Center, San Francisco | 5415 Computer Systems Design | About 44,000 attendees, 600+ exhibitors (2026) | CISOs and security teams |
| Dreamforce | Sep 21 to 23 · Moscone Center, San Francisco | 513 Software Publishers | Tens of thousands in person | Salesforce customers, admins and partners |
Media and broadcasting
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| NAB Show | Apr 4 to 7 · Las Vegas Convention Center | 516 Broadcasting and Content Providers | 58,000+ attendees, 1,100+ exhibitors (2026) | Broadcasters, producers, content creators |
Retail and consumer goods
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| NRF: Retail’s Big Show | Jan 10 to 12 · Javits Center, New York | 44-45 Retail Trade | About 40,000 attendees, 1,000+ exhibitors | Retail executives and technology buyers |
| Las Vegas Market (winter) | Jan 24 to 28 · World Market Center | 449 Furniture and Home Furnishings Retailers | 3,500+ brands | Retail buyers and interior designers |
| Natural Products Expo West | Mar 3 to 5 (education from Mar 2) · Anaheim Convention Center | 311 Food Manufacturing, 445 Food and Beverage Retailers | 66,000+ attendees, 3,200+ exhibitors (2026) | Grocery buyers, distributors, brands |
| Cosmoprof North America | Jul 13 to 15 · Mandalay Bay, Las Vegas | 325 Chemical Manufacturing (toiletries) | About 26,500 visits, 950+ exhibitors (2026) | Beauty retailers, distributors, salon buyers |
| NACS Show | Oct 5 to 8 · Georgia World Congress Center, Atlanta | 445 Food and Beverage Retailers, 457 Gasoline Stations | About 25,600 attendees, 1,090 exhibitors (2026) | Convenience store owners and buyers |
Food and foodservice
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| IPPE | Jan 26 to 28 · Georgia World Congress Center, Atlanta | 3116 Animal Slaughtering and Processing | About 32,500 registered, 1,385+ exhibitors (2026) | Processors, producers, feed mills |
| National Restaurant Association Show | May 22 to 25 · McCormick Place, Chicago | 722 Food Services and Drinking Places | 55,000+ attendees, about 2,000 exhibitors (2026) | Restaurant operators and foodservice buyers |
Construction and building
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| World of Concrete | Exhibits Jan 19 to 21 (education from Jan 18) · Las Vegas Convention Center | 238 Specialty Trade Contractors | 47,400+ registered, 1,300+ exhibitors (2026) | Contractors and equipment buyers |
| AHR Expo | Jan 25 to 27 · McCormick Place, Chicago | 238 Specialty Trade Contractors (HVAC) | About 53,300 attendees, about 1,950 exhibitors (2026) | HVAC contractors, engineers, distributors |
| IBS (International Builders’ Show) | Feb 2 to 4 · Las Vegas Convention Center (moved from Orlando) | 236 Construction of Buildings | About 75,000 registrants, 1,700+ exhibitors (2026) | Home builders, remodelers, dealers |
Manufacturing and supply chain
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| ProMat | Apr 19 to 21 · McCormick Place, Chicago | 493 Warehousing and Storage | About 52,000 registered, about 1,160 exhibitors (2025) | Warehouse, distribution and supply chain managers |
| FABTECH | Sep 13 to 16 · McCormick Place, Chicago | 332 Fabricated Metal Product Manufacturing | 32,500+ attendees, about 1,500 exhibitors (2026) | Fabricators, plant managers, engineers |
| PACK EXPO Las Vegas | Sep 27 to 29 · Las Vegas Convention Center | 333 Machinery Manufacturing, 311 Food Manufacturing | 30,000+ attendees, about 2,300 exhibitors (2025) | CPG manufacturers and packaging engineers |
Automotive
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| NADA Show | Expo Feb 18 to 20 (education from Feb 17) · Orange County Convention Center, Orlando | 441 Motor Vehicle and Parts Dealers | About 20,000 attendees | Dealers and dealership managers |
| SEMA Show | Nov 2 to 5 · Las Vegas Convention Center | 336 Transportation Equipment Manufacturing, 441 | About 150,000 attendees, about 2,300 exhibitors (2025) | Aftermarket retailers, installers, distributors. The final day is open to the public. |
Energy
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| OTC | May 3 to 5 · NRG Park, Houston | 211 Oil and Gas Extraction, 213 Support Activities for Mining | About 25,000 attendees, about 1,100 exhibitors (2026) | Energy engineers, operators, suppliers |
| RE+ | Nov 15 to 18 · Las Vegas Convention Center | 221 Utilities | About 37,000 attendees, 1,350 exhibitors (2025) | Solar and storage installers, developers, utilities |
Healthcare
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| HIMSS Global Health Conference | Apr 5 to 8 (expo Apr 6 to 8) · McCormick Place, Chicago | 622 Hospitals, 621 Ambulatory Health Care | 24,000+ attendees, 900+ exhibitors (2026) | Health system CIOs, clinicians, IT teams |
Real estate, facilities and security
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| ISC West | Apr 5 to 9 · Venetian Expo, Las Vegas | 5616 Investigation and Security Services | 29,000+ attendees, 750+ brands (2026) | Security integrators, dealers, security directors |
| ICSC Las Vegas | May 24 to 26 · Las Vegas Convention Center | 531 Real Estate | 25,000+ attendees (2026) | Developers, landlords, retailers, brokers |
| IFMA World Workplace | Oct 13 to 15 · Kansas City (venue to be announced) | 5612 Facilities Support Services | About 4,000 attendees | Facility managers and workplace leaders |
HR and professional services
| Show | Dates and venue | NAICS | Size | Who attends |
|---|---|---|---|---|
| SHRM HR-X Live! (replaces the SHRM Annual Conference) | Jun 27 to 30 · Chicago | 541 Professional Services | About 20,000 attendees | HR professionals and executives |
Big shows that skip 2027
| Show | Next edition | Why |
|---|---|---|
| IMTS (manufacturing technology) | Sep 11 to 16, 2028, Chicago | Held in even years |
| MODEX (supply chain) | 2028, Atlanta | Alternates with ProMat, which is the 2027 show |
| PACK EXPO International | Nov 5 to 8, 2028, Chicago | Alternates with PACK EXPO Las Vegas, which is the 2027 show |
| ConExpo-Con/Agg (construction equipment) | Mar 13 to 17, 2029, Las Vegas | Held every three years |
Dates still to be announced
These shows hadn’t published official 2027 dates when we checked. We’ll add them once they do.
- Summer Fancy Food Show: usually late June at the Javits Center, New York.
- HubSpot UNBOUND (formerly INBOUND): usually early to mid September in Boston.
- Las Vegas Market (summer): usually late July.
Planning tips for attendees and exhibitors
- Book hotels early. Room blocks near the Las Vegas Convention Center and McCormick Place sell out months ahead, especially for CES, SEMA and the National Restaurant Association Show.
- Check who can attend. Most of these shows are for people in the industry, and many ask for proof when you register.
- Watch for back-to-back shows. Early April is crowded: NAB Show, HIMSS, RSAC and ISC West all overlap.
- Plan meetings before you go. The best appointments are booked weeks ahead, through the show app or directly with exhibitors.
- Order printed materials four to six weeks out. Business cards, name badges, brochures and folders. See our trade show printing checklist.
- Bring business cards with a QR code, so new contacts can save your details on the spot. See QR code business cards.
2027 trade show FAQs
What are the biggest trade shows in the U.S. in 2027?
By attendance, the largest are the SEMA Show and CES, each with around 150,000 people, followed by IBS, Natural Products Expo West, the National Restaurant Association Show, NAB Show, AHR Expo and ProMat. ConExpo-Con/Agg and IMTS are also huge, but neither is held in 2027.
Where are most U.S. trade shows held?
Las Vegas hosts more major shows than anywhere else, mostly at the Las Vegas Convention Center. Chicago’s McCormick Place, Orlando, Atlanta, San Francisco and New York host most of the rest.
How far ahead should I plan for a trade show?
Book booth space as early as the organizer allows, often a year ahead for big shows. Book hotels three to six months out, since room blocks sell out. Order printed materials such as business cards, badges and brochures four to six weeks before the show.
Are trade shows open to the public?
Most of the shows on this list are for people who work in the industry, and many check credentials when you register. A few sell passes to anyone, and the SEMA Show opens to the public on its final day. Check the organizer’s registration page before you plan to attend.
What is a NAICS code, and why is it listed?
NAICS is the North American Industry Classification System, the standard codes U.S. agencies and many companies use to group businesses by industry. We list the code that best matches each show’s attendees, so you can find the shows for your industry, or your customers’ industry. The codes are our best fit, not something the organizers publish.
The takeaway
2027 is a busy year for U.S. trade shows, with most of the biggest events in Las Vegas and Chicago. Use the month-by-month table to plan your calendar, the industry tables to find the shows your customers attend, and confirm dates on each organizer’s site before you book. Then give yourself four to six weeks to get business cards, badges and literature printed for everyone going.
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